A new collaboration between Trimco Group and Kezzler aims to revolutionise the textile and footwear industry’s approach to supply chain transparency and regulatory compliance. The partnership, announced today, will offer a streamlined Digital Product Passport (DPP) solution, simplifying the compliance process for brands facing new regulations, particularly in Europe.
The initiative comes at a time when brands are grappling with increasing regulatory demands for sustainability and transparency, prompted by the European Union’s Digital Product Passport scheme. First proposed in 2019 by European Commission President Ursula von der Leyen, the DPP requires detailed traceability of products throughout their lifecycle, from raw materials to final goods. For many companies, this has been a daunting challenge, with global supply chain disruptions, energy crises, and geopolitical tensions further complicating trading conditions.
To tackle these challenges, the partnership between Trimco Group, a global leader in supply chain traceability, and Kezzler, an innovator in digital product identities, offers an all-in-one solution. Brands across Europe, North America, and Asia will now be able to manage every aspect of their value chain—from upstream sourcing of raw materials to downstream customer-facing labelling—in a more efficient and simplified manner.
The new partnership promises to reduce the complexity of regulatory compliance by providing a single platform for tracking and managing products across the entire supply chain. This integration will allow brands to meet the requirements of the DPP while also enhancing their sustainability credentials.
“Together, we are setting a new standard by providing a seamless solution for brands worldwide,” said Camilla Mjelde, Compliance and Sustainability Director at Trimco Group. “With the increasing volume of regulations, particularly in textiles, brands have been overwhelmed by manual processes and fragmented solutions. This collaboration will make it easier for them to meet their regulatory obligations while also making progress towards true circularity.”
Kezzler’s Chief Commercial Officer, Cyrus Gilbert-Rolfe, also highlighted the importance of this partnership in overcoming long-standing industry challenges. “For years, clients have been frustrated by the complexity of managing multiple suppliers and platforms. Our collaboration with Trimco Group will solve this problem by offering a comprehensive solution for traceability, compliance, and product digitisation,” he said. “Whether it’s care labels, RFID, or GS1 standards, we now provide a global support model that addresses every aspect of the supply chain.”
The collaboration is expected to have a significant impact on the industry, particularly in helping brands transition to more sustainable practices. By combining Trimco Group’s expertise in supply chain management and Kezzler’s digital ID technology, the partnership will offer enhanced transparency, enabling brands to verify the sustainability of their products more easily.
As the apparel and footwear industries face increasing pressure to adopt more sustainable and transparent practices, the new solution from Trimco Group and Kezzler is seen as a game-changer. By simplifying compliance and providing a unified platform for managing the product lifecycle, the collaboration is poised to help brands navigate the evolving regulatory landscape with greater ease.
The partnership also signals a broader shift towards digitalisation in the industry, with technology playing a key role in helping brands adapt to new demands. As regulations become stricter and consumer expectations for transparency increase, Trimco Group and Kezzler’s DPP solution may set a new benchmark for the future of supply chain management. Access material for free editorial use here: Trimco Group x Kezzler